Mind the Hidden User Journey

As a Product Manager, it is your job to think about how you can help the customer/user with your product; how you can solve his/her problem; how you can help them do their job better.

What is often forgotten or neglected: As a Product Manager, you should also ask yourself what hidden steps the user needs to take. Especially regarding things that might not seem directly connected to your product.

I call this the “hidden user journey”.